AxeglowWebsite & SEO audits
Website & SEO audits

Website & SEO audits for B2B brands refreshing their web presence.

Axeglow audits websites, funnels and search visibility for B2B brands refreshing their web presence. Every program starts with criteria you agree, and every contact is checked by a person.

What to fix firstExample
IssueImpactEffort
No conversion trackinghighHigh
Broken internal linkslowMedium
Unclear CTAslowLow
Thin service pageshighHigh
Delivered as a prioritised fix list
What we do

Search services

Axeglow is a growth audit consultancy working with B2B brands refreshing their web presence. Each service can run on its own or together.

01

Website and SEO audits

A clear list of what to fix first. A full review of technical health, content, conversion paths and search visibility, delivered as a prioritised list with effort and impact for each item.

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02

SEO programs

Organic visibility for the searches your buyers run. Technical fixes, content that answers real buyer questions and on-page work on the pages that matter commercially. We report on rankings and enquiries, not just traffic.

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03

Content strategy

Content that sales teams actually use. We plan and write articles, guides and comparison pages around the questions buyers ask before they talk to sales, and build them so they rank and get shared internally.

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04

Marketing analytics

See what turns into pipeline. We connect campaign, website and CRM data so you can see which channels and programs produce meetings and revenue, and report it in a way leadership can read.

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Process

From brief to results

01

Audit

Where you stand today and what's holding you back.

02

Prioritise

The changes with the most impact first.

03

Execute

Content, technical and outreach work.

04

Measure

Visibility and enquiries tracked over time.

Who we work with

Teams we support

B2B brands refreshing their web presenceMarketing operationsDemand generation teamsCEOs of growing firms
Our approach

The way we work

Simple rules we follow on every engagement.

Clear reporting

You see what was sent, who replied and what happened next.

Personal, not mass

Outreach is written for a role and a company, never blasted.

Compliance built in

CAN-SPAM, GDPR and CASL rules are part of the process, not an afterthought.

FAQ

Common questions

How is AEO or GEO different from SEO?

SEO targets ranked results. AEO and GEO aim to have your content quoted as the answer in search features and AI tools. The work overlaps, but the content structure and measurement differ.

How long before we see changes?

Technical fixes can show quickly; content and citation work usually builds over several months. We report progress monthly.

Do you write the content?

Yes. We plan, write and optimise it, and you approve everything before it's published.

Let’s plan your next program

Send a short brief and a person will reply with ideas and next steps.

Contact Axeglow